Have you every heard the saying “Build a better mousetrap and the world will beat a path to your door”?

If not, good, because it isn’t true at all. Not only do you need a promising idea, but you need a way (preferably multiple ways) to tell the world about it. No one is going to come to you — you have to go to them.

And it’s not as easy as it sounds, even in a world obsessed with social media. If anything, the background clutter is even worse. You need all the help you can get.

And recently I did get some help. I feel very fortunate to have been asked to appear as a guest on WYSO’s Book Nook program. Its host is Vick Mickunas, a book reviewer who also writes a column in the Dayton Daily News.

I have never been interviewed in depth before, so I wasn’t sure how this was going to turn out. I needn’t have worried — Mr. Mickunas knows how to put his guests in the best possible light. It quickly became clear that he had actually read my book! He asked about details that were buried in later chapters, and he selected some of the book’s more unusual incidents to discuss. The entire interview flowed smoothly and I was grateful for the opportunity to tell my story to a new audience.

If you’d like to judge for yourself, the interview is now a podcast at WYSO’s website (https://www.wyso.org/podcast/book-nook/2025-10-10/no-limits-bob-welbaum-marathon-runner-seven-continents-travel-memoir?)